Help Improve Maternity Care with Every Mother Counts

The United States has the highest maternal mortality rate in the developed world, a rate which is readily acknowledged to be influenced by systemic issues facing women of color within healthcare. Of American women who die in childbirth, black women are 4x more likely to die than any other population group, and black infants are more than twice as likely to die as white infants.

Prominent black female celebrities like Serena Williams and Beyoncé have recently spoken out about their experiences with maternity care and birth. Both women had severe complications during and after birth, and in Williams’ case, her complications – exacerbated by her medical team not listening to her – were nearly fatal.

Williams, who has a history of blood clots, expressed a need for a CT scan and a heparin drip following her C-section; her care team did not listen to her, giving her an ultrasound instead. Williams persistently advocated for herself, and sure enough, the team found blood clots forming in her lungs. Beyoncé recently spoke out in Vogue about suffering from toxemia (blood poisoning) and spending weeks following birth in the NICU with her twins, Rumi and Sir.

If women who can afford the best healthcare money can buy are not listened to by their medical teams and suffer complications that are not caught early enough in pregnancy, what does that imply for the rest of us?


Every Mother Counts

Here in the US, maternity care regularly fails women from all walks of life, and most especially those from vulnerable and historically marginalized populations. Globally speaking, one woman dies every two minutes as a result of complications in pregnancy and childbirth. Up to 98% of these deaths are preventable. Every Mother Counts is committed to ending disparities in maternity care in the United States and around the world.

Every Mother Counts is a non-profit organization dedicated to making pregnancy and childbirth safe for every mother, everywhere. They provide grants to programs in countries around the world – Bangladesh, Guatemala, Tanzania – as well as here at home in the United States, where their work focuses on birth disparities, such as those faced by African-American and Native American communities.


What You Can Do

Baby+Co. believes that all women and their families deserve better care. That’s why we designed our Complete Care model to be based on evidence, combining best-in-class medical services with wellness practices that considers physical and emotional needs, supporting and empowering you along the way.

As part of our commitment to Complete Care, we are partnering with Every Mother Counts to bring life-saving care to vulnerable mothers and infants here at home in the United States as well as abroad. The number of women who lose their lives giving birth in America has nearly doubled over the last 25 years. We want to reverse that.

Since 2012, Every Mother Counts has impacted the lives of 680,800 mothers, babies, and healthcare providers, and we are committed to growing that number. Together, we can make a difference in the quality of maternal healthcare here in the US.

For every friend or loved one our clients refer to Baby+Co., we will make a $10 donation to EMC. With this money, we can help provide:

  • Clean, safe birth kits for moms in Bangladesh
  • Medical equipment for student midwives in Guatemala
  • Essential antenatal and delivery supplies for moms in Tanzania

You can pick up referral cards from your local Baby+Co. to share with friends!

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